Beverly Bond At The BET Africa Experience Wura
The founder, CEO, and Executive producer of BLACK GIRLS ROCK, Beverly Bond, has decided to bring the critically acclaimed “progressive” project to the continent of Africa with the launch of BLACK GIRLS ROCK Africa (BGR! Africa).
Bond made the announcement at the maiden edition of BET Experience Africa in Johannesburg, South Africa on Saturday 12 December 2015. She made it known that she’ll be bringing the same model and her progressive campaign to the motherland through her newly launched multifaceted digital, media, and lifestyle platform.
“The purpose of the BLACK GIRLS ROCK AFRICA platform is to recognize, support, and celebrate the diversity and dynamism of Black women in Africa and the African Diaspora,” the organization’s founder said.
“BLACK GIRLS ROCK AFRICA will tap into our growing international market by illuminating the vibrant cultures and valiant narratives of our African sisters who are (s)heroes and trailblazers.”
Beverly also made it known that the BLACK GIRLS ROCK! Africa will be partnering with community-based organizations to spearhead outreach initiatives in Africa. And, she will be collaborating with Viacom International Media Networks Africa/BET (Africa) to establish a pan-African BGR! awards show in 2016.
To herald the launch of the BLACK GIRLS ROCK Africa a special BLACK GIRLS ROCK! session was held which featured interviews with Tanzanian supermodel, Millen Magese, South Africa radio host and socialite, Bonang Matheba, and actress Nomzamo Mbatha.
Beverly, who is also a DJ, opened the urban music festival’s closing concert which had top African acts including Flavour, AKA and Diamond Platnumz as well as international acts Mary J. Blige, Raphael Saadiq and Maxwell.
The BLACK GIRLS ROCK! initiative started in 2006 as a versatile movement committed to shifting the culture of media images and empowering women and girls.