It will be a crime to write the story of Nollywood without mentioning the innovative and multiple award-winning Nigerian director and producer, Obi Emelonye.
The filmmaker, in a chat with BBC, notes that the Nigerian movie industry has improved greatly in terms of quality movie production.
Obi Emelonye is known for box office hits like Last Flight to Abuja and Mirror Boy, amongst other great movies. In the interview with BBC, he explained that the industry experts are now more focused on making quality movies like their counterparts in India.
Obi Emelonye also didn’t fail to mention the “fact” that he played a big role in improving the quality of movies Nollywood have on display today.
I consider myself lucky to be one of the people taking the magic of Nollywood to the rest of the world,” Emelonye said.
According to Obi Emelonye, both Nigeria and India are pretty much the same when explored deeper. Nigeria and India share common colonial heritage and are also both multi-cultural and populous countries.
He added that, “You could say there are strong similarities with the way we see the world.”
Speaking on the improvement in Bollywood, the filmmaker recalled how far the industry has come and it’s similarities with Nollywood:
In the 80s, we watched Indian films that were not even subtitled but through the language of film and interpretation of emotions, we could understand the message they were passing.
By comparison, Nollywood is over 20 years old, while the Indian cinema just turned 102. So, you would expect that the Indian film has developed more than Nollywood especially in the qualitative side.
However, we are also finding ourselves in the qualitative side. The digital world has given us that opportunity to do this because we can now buy a camera for less than £100,000 and give you a similar quality of a $1m film.”
Indeed, Nollywood has come a long way from a movie industry characterized by mediocre movies to the 3rd largest in the industry in the world with top notch movies. While the quality of scripts needs to improve, the standard of production has risen greatly.